Throughout this course you will look at your preferences for communication, you will look at your clients and how to find more of them, we will look at the strategies and we will look at the available tools to put a vice like grip on how you put your message out to the world. You’ll create your own blueprint, become your own marketing guru and get a complete grasp on how you, yes YOU, should approach the unavoidable need to market your service. 31 videos 1-38 mins long, total course length approx 9 hours (videos only, allow extra time for learning, note taking and application).
In this course Chris will take you through how to put the foundations in place for structured growth that allows you to improve your service as it takes on more clients. We are often sold the dream of earning crazy money, but the truth is that most trainers are just trying to avoid the trap door of having to leave the industry for financial reasons, so Chris will take you through the simple process of growing steadily and consistently with tools and methods that have been tried and tested for over a decade, ensuring that continual growth is maintained regardless of what trends arise. A great companion to our Brand Course, The Essentials of Personal Training Course and much of the sales and marketing talk you see in the Facebook Group. 4 videos 18-28 mins long, total course length 1 hour 40 mins (videos only, allow extra time for learning, note taking and application).
In this course Chris takes you through key industry stats such as how the market is expected to grow and by how much, and what the predicted main drivers for success will be in the coming 5 years. The course will also cover service models that Personal Trainers can deliver inside their business as well as examples of how to structure your service if you are looking to transition from full time employment in other sectors.
4 videos 8-21 mins long, total course length approx 1 hours (videos only, allow extra time for learning, note taking and application).
All of us already have a brand. The people we interact with on a daily basis all feel something about our work and therefore there is an existing brand perception on you. In this course Chris will cover how to build solid foundations and control over a brand that excites you and the people around you. 4 videos 3 mins-22 mins long, total course length 1 hours (videos only, allow extra time for learning, note taking and application).